Vinitaly won its gamble and earned the satisfaction of exhibitors, with an increase of professional visitors from abroad and especially from the Italian horeca (hotel/restaurant/catering) channel. The latter segment attended in large numbers already on Monday and there was extremely impressive participation by restaurateurs/caterers, owners of wine stores and wine bars from Southern Italy. The new formula over 4 days, from Sunday to Wednesday, proved to be highly successful and attendance on stands by international operators was also very evident, "with a major return by the United States and Canada," said dice Ettore Riello, President of VeronaFiere, "as well as all emerging consumer countries in Asia with China joining our top 10, Russia, Northern Europe and France, not to mention a massive turn out from Germany, for a total of well over 140,000 visitors from 120 countries. The percentage of international visitors improved yet again to 35% of total".
See you at Vinitaly, 47th edition, 7-10 April 2013.
[Vinitaly Press Release]